Turn any phone number into a wa.me click-to-chat link with a pre-filled message and a QR code. Free, instant and nothing you type leaves your browser.
wa.me is WhatsApp's official click-to-chat domain. A link like wa.me/31612345678 opens a WhatsApp conversation with that number without the visitor having to save the contact first. On a phone it opens the app, on a computer it opens WhatsApp Web or the desktop app, so the same link works everywhere.
The number must be in full international format with the country code and digits only: no plus sign, no leading zeros, no spaces or brackets. Add ?text= with a URL-encoded message and WhatsApp drafts that message in the chat box, so the visitor only has to tap send. That tiny reduction in effort is why click-to-chat links consistently start more conversations than a phone number printed on a page.
The same pattern covers every use case: number first, optional encoded message after ?text=.
| Link | What it does |
|---|---|
wa.me/31612345678 | Opens a chat with the number, empty message box. |
wa.me/31612345678?text=Hi%21 | Opens the chat with "Hi!" drafted and ready to send. |
wa.me/31612345678?text=I%20want%20the%20guide | Spaces and punctuation are URL-encoded, %20 is a space. |
wa.me/?text=Check%20this%20out | No number: lets the visitor pick a contact and share your message. |
"Hi, I saw the gold signals offer and want the details" beats a blank chat box. It lowers effort for the visitor and tells your team exactly which campaign the message came from.
One wrong digit sends every click into the void. Scan the QR code on this page from your own phone and confirm the right account opens before the link goes into an ad or bio.
Plain wa.me links report nothing. Route clicks through a tracked link first so you know which ad, post or page starts conversations, and what those conversations turn into.
Full international format with country code, and digits only: no plus sign, no leading zeros, no spaces, brackets or dashes. A Dutch number like 06 12 34 56 78 becomes wa.me/31612345678. This tool strips the formatting for you automatically.
No. wa.me links work with any WhatsApp number: personal, WhatsApp Business app or the WhatsApp Business API. Business numbers simply add profile details, catalogs and automation on top of the same link.
Yes. Adding ?text=Your%20message to the link drafts that message in the chat box when the conversation opens. The visitor still has to press send, which keeps the opt-in with them and usually raises reply rates because the first message costs no effort.
Yes. On a phone it opens the WhatsApp app. On a computer it opens WhatsApp Web or the desktop app if installed. If WhatsApp is not available at all, the visitor lands on a page explaining how to get it.
Not with a plain wa.me link, WhatsApp reports nothing back. To measure which ad or page starts conversations you need a tracked link in front of WhatsApp, and to message at scale you need broadcast tooling like FlowTracker's WhatsApp Broadcasts.
FlowTracker's WhatsApp Broadcast campaigns send template messages to whole segments, track delivery, replies and revenue per campaign, and hand every reply to your inbox or AI agents.